Objects · Interfaces · IntelligenceShenzhen, China

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01 / Overview

Starkeep

An AI tarot OS connecting paced readings, deck ownership and independent creators.

02 / Context

StarKeep combines paced AI readings, digital deck ownership and a creator marketplace. The seeker journey moves from deck discovery to reading and reflection; creators publish collectible visual systems.

AI acts as a guide, not an authority.

03 / Design narrative

01 / 03

01

Problem

Tarot collectors need to identify cards and organise their decks alongside interpretations in a personal archive.

02

Concept

Connect ethical AI guidance, collectible deck ownership and creator participation in a continuous ritual ecosystem.

03

Outcome

Delivered reading and collection interfaces, a gallery website and creator-marketplace product and business-model studies.

04 / Process

01Two-sided ecosystemDesign concept

Built for seekers and creators.

Seekers want an intimate space for reflection and ownership. Independent creators need to validate a deck before manufacturing and retain control over how it reaches an audience.

StarKeep connects both journeys.

  1. 01

    Ritual

  2. 02

    Ownership

  3. 03

    Creator tools

  4. 04

    Community

StarKeep seeker and creator positioning
StarKeep seeker and creator positioning
02Core journeyDesign concept

One reading, three screens.

Open establishes intention, Pick asks for commitment and Read reveals interpretation progressively.

A longer six-part loop then extends from onboarding to choosing, revealing, keeping, sharing and returning.

  1. 01

    Arrive

  2. 02

    Choose

  3. 03

    Reveal

  4. 04

    Keep

  5. 05

    Share

  6. 06

    Return

StarKeep reading and creator journey
StarKeep reading and creator journey
03Product craftDesign concept

A deck behaves like something you own.

Long-press browsing, card meanings, editable deck details and scan-to-own bring physical collection behaviours into the interface.

Marketplace and profile views connect ownership with creator participation.

StarKeep library, marketplace and scan-to-own
StarKeep library, marketplace and scan-to-own
04Business systemStrategy projection

Ownership turns a reading into a lasting relationship.

Deck sales, guided rituals, crowdfunding and creator tools form a proposed flywheel between seekers, artists, collections and community.

Revenue shares and growth stages are strategic models, not realised results.

StarKeep business model and growth engine
StarKeep business model and growth engine

05 / Experience

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06 / Views

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Gallery website
Gallery website
Recognition app
Recognition app
StarKeep — project overview
StarKeep — project overview
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